A woman walking past a beige wall, dressed in professional attire with glasses, long blonde hair, a black coat, white shirt, gray trousers, and black shoes.


I bring calm to your chaos.

Hi, I'm Malin.

I genuinely love organising. Untangling a messy calendar, turning what's in your head into a process, working out what comes next before anyone asks. It's the work at the bottom of most to-do lists, and it's where I do my best thinking.

Read my story
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What I take off your plate

A woman with blonde hair and glasses standing against a beige wall, wearing a black coat over a white shirt and gray pants, holding a brown tote bag.
A woman with blonde hair, wearing glasses, a white blouse, and dark pants, sitting at a desk and working on a silver laptop in a modern, well-lit room.
A young woman with blonde hair, glasses, and a white shirt sitting cross-legged on the floor with a laptop and notebook, smiling at the camera, against a plain white background.

Keep things running

The day-to-day that keeps your business moving, so nothing slips.

  • Calendar and inbox management

  • Business admin and project coordination

  • Systems, workflows and documentation

  • Campaign planning and coordination

Get it out of your head

Turn what only you know into something your team can follow.

  • Systems and workflows

  • Playbooks and guides

  • Team onboarding and recruiting

  • Process documentation

Find the answers

Clear options and a recommendation, so you can decide and move on.

  • General and market research

  • Supplier and software comparisons

  • Information gathering with a clear recommendation

  • Everyday admin, bookings and travel planning

Explore My Services

Kind words from people I have worked with

“At one point, ‘WWMD: What Would Malin Do?’ became a bit of a running phrase, which I think sums up our working relationship quite well.”

Sebastian Wood
Managing director, Nexpay

“It gives me such peace of mind knowing that all the organisational topics are handled, so I can focus on my business and do what I do best.”

Cécile
Social Media Marketing Agency Owner & CEO

“Her exceptional attention to detail, combined with her natural ability to connect with people, makes her an invaluable colleague. I’m very happy to recommend her.”

Carl Hall
Investor & Author

Let's find out what I can take off your plate.

Book a free call